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In eighteen pages this paper examines the health care industry with the focus being on the increased acceptance regarding advertising and marketing with current issues in marketing, advertising and marketing communications, techniques of decison making, and marketing development planning discussed. Eleven sources are cited in the bibliography.

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David Ogilvy's Ogilvy on Advertising.

Examines Kudler Fine Foods, potential marketing ideas and how information technology can help. There are 6 sources listed in the bibliography of this 6-page paper.

In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation in the long term and how global alliances will impact the industry with marketing and competition issues also addressed. Twenty seven sources are cited in the bibliography.

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study.

The writer develops a marketing campaign to support responsibility water usage. The campaign is targeting children, based on television advertising and an internet web site. The justification for the planned approach which uses an animated character is considered in the context of marketing theory. Fourteen sources are cited in the bibliography of this seven page paper.

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and marketing of professional services that specialize in marketing and advertising. Twelve sources are cited in the bibliography.

This marketing paper looks at Apple and the way that the iPad is marketed. The paper starts by looking at the background to the firm identifying some of their most important geographical markets. The main section of the paper examines the elements of the marketing mix. These are considered in general and the differences in the way that are applied across different areas is discussed. Three sources are cited in the bibliography of this five page paper.

In twelve pages this paper presents book reviews on 3 advertising and marketing texts including Jeff Cox and Howard Stevens' Selling the Wheel, Robert Bly's Foolproof Marketing, and David Ogilvy's Ogilvy on Advertising. Three sources are listed in the bibliography.

The writer explains that Nike has more than one target market, it has several. The paper includes data regarding the proportion of income the company allocates to marketing and advertising. The company has adopted new and innovative alternative advertising strategies which are explained. There are five sources cited on the bibliography page of this three page paper.

This 17 page paper looks at a future of advertising on television. A large number of influences are changing the way television is being used for marketing purposes. Changes include technological advances and the increased number competing media channels. By looking at the way television advertising is used today and emerging patterns the paper discusses the ways television advertising is likely to emerge in the 21st century. The bibliography cites 25 sources.

In nine pages private and state university marketing plans each feature executive summaries, marketing goals, situational analyses, target markets, strategy, advertising plans and marketing mix, plus total budget projections. Eight sources are cited in the bibliography.

This 4 page paper examines the marketing of Wal-Mart and looks at the way the marketing message is communicated through advertising, public relations, interactive marketing, and supported with in store products and promotions and the use of emotional marketing. The bibliography cites 7 sources.

This paper is about a food product and what the most effective marketing medium would be for that product. The product is Nutella. The paper begins with a report of their false adverting lawsuit then discusses advertising media. There are four sources listed in the bibliography of this three page paper.

The writer presents a marketing plan for a company selling a service for cars to a local community. A marketing strategy is presented, including assessment of advertising messages and mediums and assessment plans to measure the response rate to the marketing as well as for customer satisfaction. Five sources are cited in the bibliography of this eight page paper.